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Ca s'appelle le Google Content Blocker et c'est très drôle :

What type of Web content is blocked ?
How many times do we have to tell you ? Everything is blocked except the ads. It's not rocket science. One more time. Repeat after me: If it's an ad, it's not blocked. If it's not an ad, it's blocked. Got that ?

What if I use this along with an ad blocker ?
You figure it out, Einstein. You'll get nothing. Not a goddamned thing. A white page with nothing on it. Zilch. Nada. Nothingness. Only morons use an ad blocker.

Et manifestement, John Walkenbach n'aime pas trop Google :

I'm an advertiser. How can I get more people to use this valuable tool ?
Google has established business relationships with some of the leading spyware companies. Our partners are working diligently to patch their software so Google Content Blocker is installed automatically. Within 4-6 months, 92% of all computers in the world will have Google Content Blocker installed. Then, for all intents and purposes, the Web will be completely content-free.

(Via Waxy)